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CCEE 2026 β Hugo Cross-Border Expo and Global Platform Resource Conference runs from May 14β16, 2026 at Shenzhen Convention & Exhibition Center. Organized by Hugo (ι¨ζη½), China's most influential cross-border e-commerce media platform, this is one of the most important cross-border e-commerce events in South China.
CCEE 2026 brings together the full cross-border e-commerce ecosystem under one roof. Over 300 exhibitors occupy 20,000+ sqm of exhibition space, covering cross-border platforms, product suppliers, logistics and fulfillment providers, overseas marketing agencies, e-commerce SaaS tools, payment solutions, and more. The event is built around the Global Platform Resource Conference β a dedicated program where attendees can discover emerging platforms, learn proven market entry strategies for different countries, and source competitive products. Conference sessions are devoted to Amazon, Shopee, Lazada, Temu, TikTok Shop, Shein, and dozens of other channels. Supply chain matchmaking sessions connect sellers with verified suppliers and logistics partners.
This event is essential for cross-border e-commerce sellers at every stage, from early-stage entrepreneurs exploring their first platform to established DTC brands diversifying their channel mix. Logistics providers, overseas marketing agencies, payment solution companies, and e-commerce investors will also find high-value connections. If you're involved in selling products internationally through online platforms, CCEE is the event to attend.
Pre-registration is free online. Visit the official registration page or check szcec.com for updates. Professional visitors receive free floor access; paid conference sessions are available for those wanting deeper platform strategy content.